Basketball-specific teaching logic turns your play into interactive learning players explore from their own position. Quizzes show what they understand, and your report shows where it breaks down, so the next practice goes straight to the gap.
Flex offense in 3D, against man-to-man deny defense
Plays can be understood from a whiteboard, a bird's-eye view, or a specific position's point of view.
Drag to rotate the court, pinch or scroll to zoom, tap a number to see through that player's eyes.
Why ChalkTalk
Built on how great coaches already teach.
The whiteboard, the walkthrough, film study, reps and position-by-position teaching work. They're how the game has always been passed on, and they still are.
What they can't do is follow the player home, or tell a coach who understood the read and who only memorized the movement. ChalkTalk extends the teaching you already do: players revisit your play from their own position, show what they understand in a quiz, and your report shows where understanding breaks down so the next practice can go straight to it.
What already works
Whiteboard and playbook
Walkthroughs and reps
Film sessions
Position-by-position coaching
+
What ChalkTalk adds
The play on every player's phone, phase by phase
3D view through their own position
Quizzes on offense, defense and reads
A coach report of where understanding breaks down
Built by a coach with 20+ years on the sideline, who also founded Hoops Creating Hope, which uses basketball to teach young people in India. Teaching the game is the point.
The problem
Players get the picture. Not the play.
Every coach has a system. Getting it out of the coach's head and into all of your players' heads, understanding the concepts the same way, is the hard part.
Scattered
PDFs, whiteboard photos, screenshots and group-chat explanations. Each one shows a frame, not the sequence, the reads or the counters.
Static
A drawing can't show timing: when to cut, when the screen is set, where the defense will be. That's exactly what players get wrong.
Hard to check
Practice time is limited, so it's hard to know who understood the read and who only memorized the spots, until it shows up in a game.
How it works
From your play to their understanding, in five steps.
Real screens from ChalkTalk. The report uses sample data.
1
Build the play
Type or talk through the play the way you'd explain it at a timeout. ChalkTalk builds it phase by phase, with roles, timing, reads and the defense's reactions, and you review it before anyone sees it.
2
Explore it from their position
Players see the play as a diagram, in motion, and in 3D through their own eyes, with the defense they'll face. Every position gets its own job, in your words.
3
Test what they understand
"What happens next?" on offense and defense, and for high school and up, reading the defender on and off the ball: shoulder, feet, where he's sending you, denying or sagging. Tap the court to answer, in 3D or on the diagram. Each answer comes with the why.
Coach report · sample data
4
Find where it breaks down
Your report shows each play's quiz results phase by phase, first try, with weak phases flagged, plus each player's scores and who hasn't opened the play. Opening a play isn't the same as understanding it, and the report shows the difference.
↻
5
Reteach the gap. Check again.
You decide what to reteach: one phase, one read, one group of players, instead of running the whole play again for everyone. Players revisit it and retake the quiz. The next result shapes your next practice.
Most tools end when the player finishes the activity. ChalkTalk's loop keeps going: the report sends you back to teaching, aimed at the specific gap, and the next check tells you whether it closed.
The ChalkTalk Learning Spiral
A continuous cycle of instruction, comprehension, and targeted improvement.
Teach and visualize
Translate basketball concepts into interactive learning.
Practice and assess
Let players revisit concepts and demonstrate understanding.
Diagnose the gap
Give coaches reports identifying where comprehension breaks down.
Target and reassess
Focus instruction, revisit the concept, and test again.
Every learning cycle informs the next teaching decision.
TeachYou build the play with ChalkTalk's basketball teaching logic: phases, roles, timing, reads and defensive reactions. It's your whiteboard, playbook and walkthrough, organized.
VisualizePlayers see their own responsibilities from their own position, not just a diagram to memorize: what to recognize, anticipate and do when the defense changes.
Practice and revisitPlayers review at their own pace, before and between practices. It reinforces your teaching. It doesn't replace reps on the court.
AssessQuizzes on the play's phases, reads and decisions, on offense and defense.
DiagnoseYour report shows the phase where understanding breaks down and each player's results, separating "opened the play" from "showed they understand it."
TargetYou choose what to reteach, clarify or rep, aimed at the gap, and mark it retaught in the report. ChalkTalk shows you where; the coaching call is yours.
ReassessPlayers revisit the concept and retake the quiz. Your report shows first try, where it stands now, and results since you marked the phase retaught.
Illustrative example · sample data
One read, one gap, one fix.
The real report screen, filled with sample data.
StruggleSeveral players miss phase 3 of Flex, the cut off the flex screen.
Spot itThe report flags phase 3: 4 of 11 right on the first try. Phases 2 and 6 are fine.
TargetThe coach spends ten minutes of practice on phase 3, not the whole play.
Check againPlayers replay phase 3 in 3D and retake the quiz before the next practice.
Where the time goes
Keep the coaching. Spend practice where it matters most.
ChalkTalk is designed to help coaches focus teaching time where it matters most: players arrive having seen the play, and you arrive knowing which part to work on.
Conceptual workflow comparison, not measured time data. Results will be measured in the pilot.
Approach
Before practice
During practice
Between practices
After a check
Whiteboard and walkthrough
Players arrive new to the play.
Coach explains it, team walks through it, re-explains for whoever missed it.
A photo of the whiteboard, if anything.
Gaps show up in scrimmage or games; the next practice re-teaches the whole play.
With ChalkTalk
Players study the play, their position and the defense on their phones.
Walkthrough and reps go faster, with more time on execution and decisions.
Players revisit it and take the quiz.
The report shows the weak phase; the next practice targets it, then players check again.
For coaches
What you get.
Teaching that goes home. Your play, in your words, on every player's phone between practices.
Roles and reads, not just spots. Each player sees their job from their own position, with the defense they'll face.
The point where it breaks down. Quiz results by phase show which part of the play isn't landing, and for whom.
Follow-up aimed at the gap. Reteach one phase or one read instead of the whole play.
One way of teaching. The same plays, cues and checks for every coach and player in your program.
Defense on any play: man (deny or pack-line), 2-3, 1-3-1 and 1-2-2 zones, full-court presses, and screen coverage for older levels.
Built for basketball
Real court geometry for high school and college, players coded 1 to 5, and defense that follows real rules: on-ball between the man and the basket, help in the middle of the lane, deny on the basket side, screens set on the right defender. Players learn the right habits from day one.
For programs
One system, taught the same way at every level.
Varsity, JV and freshman, or every squad in a club, learning the same system, while each coach can still adapt it for their team.
Available now
Plays shared across a program's coaches and players
Coach roles: the head coach decides who can publish
Player and parent logins, with a report for each program
Teams inside a program, each at its own level: plays shared by every level, or kept to one team
Players on more than one team; coaches assigned to their teams
A report for the whole program or one team at a time
In development
College scout teams with their own roster and plays
Program-wide admin controls
See ChalkTalk In Action
Real Coaching Complement. Real Basketball IQ.
Real, Measurable Basketball Understanding.
Half-Court
Elbow Entry
Bigs flash to the elbows to force early defensive declarations — a 3-phase half-court entry system running live in beta.
Youth, high school, club and college programs are using ChalkTalk in our beta. They are beta participants, not paying customers.
Pilot programs
10
Coaches
25
Player logins
100
Plays built
200
As of October 1, 2026. Player logins count sign-ins, not unique players.
Pricing
One annual price per program. No per-player fees.
Every plan includes the whole learning loop: interactive plays, 3D, defense, quizzes and the coach report. Plans differ by size and support. Free beta sign-ups for basketball close January 15, 2027. Beta programs pay nothing until April 15, 2027.
Youth
from $199/ year
One team or a small youth program.
1 team, 2 coaches, 12 players
9 plays
Up to $299: more plays, priority support, onboarding
High school
from $499/ year
Varsity, JV and freshman running one system.
3 teams, 7 coaches, 40 players
30 new plays a month per team, shared or by team
Up to $799: priority support, onboarding for every coach
Club / AAU
from $1,000/ year
Organizations with many squads.
7 teams, 18 coaches, 75 players
30 new plays a month per team, shared or by team
Up to $2,000: priority support, onboarding for every team
College
from $5,000/ year
Staff, players and a scout team.
1 team + scout team, 12 staff, 15 players
30 new plays a month per team; scout team kept separate
Up to $10,000+: multiple programs, priority support, staff onboarding
Starting prices are what you pay at checkout. The higher end of each range adds more plays (youth), priority support and onboarding; we'll quote it on request. Teams inside a program (shared or team-only plays) are included. Bigger program? Talk to us.
Roadmap
What's live, and what's coming.
Live now
Play builder from a coach's description
Diagrams, motion and play video
3D view through each player's eyes, with spoken descriptions
Quizzes on offense, defense and reading the defender, on and off the ball
The next layer (college and pro): who helps, who's open, and the second rotation
Coach report: results by phase and by player
Mark a phase retaught, then see whether the gap closed
Reading the defender: what players look at first, and the cue they misread
Defense takes it away: the defender jumps the first option, the play pauses, and the player picks the counter
Next
College scout teams with their own roster and plays
Annual plans at checkout when the pilot ends
Later
Film sync: each phase matched to your game video
Opponent scouting walkthroughs
Beta
Still accepting limited beta testing programs
We're adding a small number of basketball programs to the free beta this season. Sign up by January 15, 2027 and the full product is free until April 15, 2027. Apply and we'll be in touch.
1
2
3
